Coaching for Founders


Management consulting

I am a freelancer since 1999. As founder and leader of a business network I research the strategies of successful business start-ups (especially of creative and advising professions) for years.

I would like to share this knowledge with you.

These are my focuses in “Gründercoaching”:

Creative marketing: You need priorities!

Developing individual marketing strategies

  • Personality and competitor analysis to determine your USP
  • Market analysis to determine your target audience and their needs
  • Developing the strategy to conquer your “blue oceans”, where there is no competition.


  • Build your companies profile
  • Optimize your product profile
  • Logo and flyer consultancy
  • Text consulting for your homepage and brochures
  • Product diversification: optimize your service and product range
  • Pricing: development of an innovative product range with reasonable prices


  • The presentation of your product/ service
  • The presentation of your business personality
  • Colour and style advice
  • A style consultation adjusted to your target group

Role plays: presentation training

  • Communication training
  • Negotiation technique during a dialogue with a customer
  • Telephone prospecting training

Action: advertising measures

  • Customer acquisition
  • Customer relationship management measures
  • Networking

Further training/ additional qualifications for founders

  • Self-management
  • Motivation training
  • Crisis management
  • S.A.M.B.A. acquisition workshops

Along with my team partners and experts for acquisition, taxes and many other individual sectors, I can help you with your concerns regarding founding and stabilizing your business.

For participating at the founder and stabilization coaching you can apply for funds from the Federal Government and the Land. We can gladly inform you about your funding possibilities.